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Videos
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Citation

Bretcha and Fradier (2023a, October 05). 2023 Tony Cowling award. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/2023-tony-cowling-award


Videos

Innovation As Growth Driver

Innovation As Growth Driver - Meta-Learnings From Thousands Of Cases Jori van de Spijker, DVJ Insights, Netherlands

Catalogue: Congress 2023
Author: Jori van de Spijker
Company: DVJ Insights
October 5, 2023
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Citation

van de Spijker, J. (2023a, October 05). Innovation As Growth Driver. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/innovation-as-growth-driver


Videos
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Citation

Mukherjee, K. (2023a, October 05). Online Research Trends in the Middle East . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/online-research-trends-in-the-middle-east


Videos
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Citation

Posner and Farrow (2023a, October 05). Innovation takes the wheel. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/innovation-takes-the-wheel-12208


Research papers

Humanity in Creative Development

The insights industry is at a crossroads, similar to that faced by the global energy industry. In short: what got us here, won?t get us there! Change is needed for our industry to continue to inspire our business stakeholders, create impact and power...

Catalogue: Congress 2023
Authors: Monica Tenorio, Rafik El Noumeir
September 29, 2023
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Citation

Tenorio and El Noumeir (2023a, September 29). Humanity in Creative Development. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/humanity-in-creative-development


Research papers

Can Social Listening Obsolete All Other Research Methodologies?

This report showcases how Haleon (formerly GSK Consumer Healthcare), in an effort to stay ahead of the game on deep human understanding, has harnessed the exponential growth of data coming from social media and e-commerce with Semantiweb, a company...

Catalogue: Congress 2023
Authors: Nicolas Pochart, Pierre Antoine Dubosc
September 29, 2023
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Citation

Pochart and Dubosc (2023a, September 29). Can Social Listening Obsolete All Other Research Methodologies?. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/can-social-listening-obsolete-all-other-research-methodologies-12113


Videos

Uncovering the Why

Researchers and data scientists are easily siloed into their fields of expertise. Clients and scientists often have limited time-frames and budgets, and so are forced to opt for one over the other. While both social listening and survey research...

Catalogue: Congress 2023
Authors: Cecily Mejia, Hannah Pucci, Karl Joyce
Companies: Meta, Mintel
September 28, 2023
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Citation

Mejia, Pucci and Joyce (2023a, September 28). Uncovering the Why. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/uncovering-the-why-12165


Research papers

Case study: Sustainability at High-Speed

In 2022 IRYO was created, Spain?s first private high-speed rail operator, partnering with Air Nostrum, Globalvia and Trenitalia, it has become one of the best options to get around the Peninsula. In just six months iryo has achieved a clear...

Catalogue: Congress 2023
Authors: Anders Braekken, Jordi Crespo, Oscar Santamaria
September 27, 2023
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Citation

Braekken, Crespo and Santamaria (2023a, September 27). Case study: Sustainability at High-Speed . ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/case-study-sustainability-at-high-speed


Research papers

Augmented Reality: A Critical Part of Your Toolkit

Technology has given us new ways to engage with consumers beyond traditional media and retail channels, and marketers are grappling with how to strategically use emerging tech to drive their businesses. Capturing consumer attention is harder than...

Catalogue: Congress 2023
Authors: Aarti Bhaskaran, Heather OShea
September 27, 2023
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Citation

Bhaskaran and OShea (2023a, September 27). Augmented Reality: A Critical Part of Your Toolkit. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/augmented-reality-a-critical-part-of-your-toolkit